Comedian Nate Bargatze, known for his clean, family-friendly comedy, is emphasizing relatability and simplicity in his new venture. The Tennessee native has partnered with the Ford Motor Company for their new “Real Parts. Real Pros. Real Easy” customer service campaign.
Bargatze openly admits he is not an expert when it comes to cars, which is a key reason Ford selected him for their campaign. In a recent interview, he expressed excitement about working with an iconic brand like Ford, stating, “I have a Ford Bronco. I love Ford — it’s an iconic company.”
This collaboration highlights Ford’s focus on customer service, using genuine parts and factory-trained technicians—making vehicle maintenance more accessible. The company’s approach aligns with Bargatze’s comedic style, which thrives on relatability and a straightforward experience.
“My car gets fixed a lot easier when they come to your house,” Bargatze stated, appreciating Ford’s convenient service options.
Bargatze’s comedy focuses on everyday life, avoiding polarizing topics. He believes people need a break from stress and sees his shows as a way to provide that relief. This perspective parallels Ford’s intent to simplify vehicle servicing for their customers.
The comedian keeps his style simple, focusing on self-deprecating humor. He stated, “I make fun of me. I make fun of myself … and I try not to go outwards.”
With his straightforward approach, Bargatze aims to connect with a broad audience. By sharing personal anecdotes, his comedy remains authentic and relatable, much like Ford’s trusted brand reputation.

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