Fans have been gathering outside Madison Square Garden, celebrating the New York Knicks’ push toward the N.B.A. Finals. However, these celebrations have become unruly, prompting city officials to intervene.
The Knicks have triumphed in 10 consecutive playoff games and are on the brink of reaching the N.B.A. finals for the first time in over 25 years. Inside Madison Square Garden, the mood is electrifying. But outside, the atmosphere has become unruly. After the most recent Knicks’ home game, police arrested six individuals. The crowd of about 6,000 saw altercations, with fans breaching police barriers and throwing bottles.
This trend of extreme celebrations is not new, but the current situation has escalated. Consequently, New York City officials have decided to cancel the outdoor gatherings at the arena. Loyal fans lament the loss of a cherished tradition, attributing the change to ‘fake fans’ seeking online fame through viral videos of the chaos.
These videos now shape the online portrayal of Knicks fans. Five years ago, Sidetalk, known for its street interviews, captured scenes of enthusiastic celebrations after a victory against the Boston Celtics. The video featured a fan, Jordie Bloom, shouting ‘Bing Bong,’ referencing the sound of closing subway doors. The video’s viral success, with over 6 million views, turned ‘Bing Bong’ into a fan catchphrase. Such content has amplified the exuberance outside Madison Square Garden.

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