On Thursday, Neutrogena issued a statement in response to criticism following Hayden Panettiere’s death. Fans revisited past comments where Panettiere claimed she was fired by Neutrogena in 2015 for discussing postpartum depression.
The company’s message acknowledged Panettiere’s decade-long association with the brand. It expressed regret for how she felt unsupported during her challenging period. ‘This is not what Neutrogena stands for,’ the company declared in their social media post.
Recognizing Panettiere’s impact, Neutrogena credited her courage in fostering important conversations about mental health. They announced a significant investment in a community health partner to improve support accessibility for postpartum depression. Further details will be disclosed once plans materialize.
Neutrogena’s statement conveyed condolences to Panettiere’s family and emphasized their decision to wait before commenting out of respect for her loved ones.
Panettiere, 36, passed away on Sunday in Greenville, South Carolina. Emergency responders found her in cardiac arrest. According to sources, the Drug Enforcement Administration is involved in the investigation.
Her career in acting began in childhood and spanned over three decades, featuring roles in ‘Remember the Titans,’ ‘Heroes,’ ‘Bring It On,’ and the ‘Scream’ films. In ‘Nashville,’ she earned two Golden Globe nominations playing country singer Juliette Barnes.
Panettiere had been open about her struggles, including a battle with opioids and alcohol from her teens. In October 2015, she sought treatment for postpartum depression after becoming a mother.
Fans recently circulated clips of Panettiere’s memoir press tour interview, calling for a boycott of Neutrogena due to her firing. In a May episode of Jay Shetty’s podcast, Panettiere detailed her experience, noting Neutrogena’s significant role in her life. The paparazzi intensified the situation by documenting her every move.
In 2015, during an interview with ‘Live with Kelly and Michael,’ she openly discussed postpartum depression, something she connected with and knew many women experienced. She recounted receiving a call about her dismissal and expressed disbelief over their decision.
Despite her representative’s intervention, Panettiere realized the partnership with Neutrogena had likely ended. She noted the absence of any acknowledgment for her ten-year tenure with the company, which she found heartbreaking.
Reflecting on the situation, Panettiere expressed no regrets but acknowledged the stigma surrounding postpartum depression. Her experience highlighted society’s misunderstandings about the issue.

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